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Google’s Yellow Ad Icon in Paid Search
After recently launching on mobile devices, Google has rolled out the yellow ad icon to desktop search. What originated as a test on mobile devices...
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What Will Be The Next Google Animal And What Will It Eat?
Google recently released a major change to its ranking algorithm called Google Hummingbird. As with two of its previous major udpates, namely Panda and Penguin,...
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Coordinatrice / Coordonnateur Bilingue (Français) de l’Agence de Marketing de Recherche
Êtes-vous d’une curiosité insatiable avec un désir de defies et d’opportunités? Maîtrisant parfaitement l’anglais et le français (à l’écrit et à l’oral)? Êtes-vous capable de...
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Date Filter Tool in Google Search
Google Search Date Filter Tool The majority of Google users are unaware of the extensive search tools that are available to them. The average searcher...
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Optimizing PPC Campaigns via Analytics
Paid search is a great way to drive traffic to your website. However, if these visitors are leaving your website immediately after clicking your ad,...
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Google Analytics – Conversions Standard Reporting
The new look of Google Analytics has existing online marketers scratching their heads, Google has modified the Analytics dashboard rearranging the standard reports and the...
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Search Marketing White Paper
A single question: Can The Yahoo! Bing Network provide a viable competitive offering with reach efficiencies within the Canadian search marketing landscape?